Virtual and Hybrid Event Showcase at Skyrise

a hybrid event attendee listens to a sommelier from a distant tableA virtual and hybrid event attendee listens to a wine sommelier explain wine pairings at a small hybrid event. Additional attendees view remotely and are connected to the event on a big screen. Photo: Tom Cook Photo

 

Virtual and hybrid events have been on the upswing since the 2008 recession, but 2020 pushed them to the forefront. As EJP Events fielded many requests to move events online this year, we employed our existing knowledge and pulled in technical production teams, as well as software platforms like Whova, Eventsquid, and vFairs, in order to create compelling virtual and hybrid event offerings.

a table set for a virtual wine dinnerThis table is set for a virtual at home wine experience, complete with charcuterie box, bottles of wine, notebook, and the computer with which to participate in the event.

 

The challenge, however, was how to relay our vision to new clients. As much as we love to dial in every detail and think critically about the attendee experience (have you ever thought how many physical items an attendee will need to gather in order to be on camera at a virtual wine dinner? We have!), it’s hard to convey that to someone who has never done this before. And it’s not like we could go into our existing clients’ living rooms and take photos of them attending our events during a pandemic, let alone the privacy issues!

 

video camera recording a hybrid event
Livestreaming and video-recording of events has become de rigeur due to the pandemic-created virtual and hybrid event requirements starting in 2020. Photo: Tom Cook

So we put on our creative agency hats, and put together a content shoot (or styled shoot as it’s known in the weddings world). Emee and Katherine spent many hours in the fall brainstorming over Zoom, which best practices would make a virtual event shine; as well as what needs to be done to make your small hybrid event not only fun and memorable, but over-the-top in safety. We even experienced the now-common pandemic phenomenon of having everything scheduled and ready to go for our shoot event, only to have Multnomah County go into a four-week freeze and have to re-schedule the entire event and all its vendors.

We’re happy to note that because of this team and their experience and professionalism, it reinforced our faith in the event process and things went off without a hitch. (Unless you count that Emee forgot her on-camera outfit and had to send someone back for that.) And we now have this wonderful content to share with you, that I hope tells the story of how EJP Events would envision a safe, engaging, delightful, and productive virtual or hybrid event where everything is dialed in, from the food and drink, to the individual sanitized microphones on each attendee. Check it out in the gallery below. Our main ideas are:

  • Tell people what to do. Pre-COVID, people didn’t need a lot of instruction at a networking event or a happy hour. During COVID, however, structure and format is needed. Open networking leads to too-close gathering. Offer each attendee their own seat, table, or area and provide a program of activities. 
  • Speaking of program, make sure to explain the program to everyone through multiple channels: Pre-event communications, on-site signage and directionals, live staff offering directions and guidance, and audible instructions through the use of announcements.
  • If people are attending remotely as well as in-person (a “hybrid event”), ensure that the home viewer is not left out of the action by creating an online, digital broadcast that is just as interesting as the in-person experience. Make sure audio is good, not just of the speaker but of the in-person attendees, to give home viewers the feeling of “being there”. Offer opportunities for the home viewer to be “seen” at the in-person event and interact with the in-person guests. It’s a two-way street!

There are so many more details I could share, so I hope you’ll follow up with us if you have questions. For those of you who believe we’ll be back to normal and there’s no reason to keep perfecting virtual and hybrid events, here are a few headlines and quotes from news around the world:

Virtual Events, Other “COVID Trends” Likely to Continue to Mid-2021, Meetings and Events Director Says

Health expert predicts concerts, sporting events won’t return until ‘fall 2021 at the earliest“;

“Once my family and I are vaccinated, I would change behaviors, except I can’t imagine being in a crowd or attending any crowded events until at least 80 percent of the population is vaccinated.”Julie Bettinger, associate professor, University of British Columbia

David Nash, M.D., who serves as dean emeritus at Jefferson College of Population Health, anticipates that large in-person events could return with enhanced safety measures “deep into 2021 — the last quarter.”

Location: Skyrise / Remote.ly
Catering: Charcuterie Me
Photography: Tom Cook Photo
Planning: EJP Events
Florist: Mix Mod
Dessert: Missionary Chocolates
Rentals: The Party Place
Wine: Domaine Roy + fils
Signage: The Fresh Hues
Plates: Dtocs
Stylist: What’s On Kate’s Plate

Anatomy of a Business Event – Through the Eyes of A Guest

photo: MaxPixel

I’m an event planner, but often I’m also an event guest. I wanted to share a recent experience I had with you, as a sort of case study, and would love to get your feedback.

I received an invitation to come to a sales event for a brand of event software. This event promised lunch and networking. It seemed like a great idea: Check out a possibly helpful software tool, have lunch, and meet other event and meeting planners. To top it off, the event was being held in a popular downtown venue. Sounds great! I signed up online for both myself and my event manager, and put the event in my calendar.

Continue reading “Anatomy of a Business Event – Through the Eyes of A Guest”

5 ways small businesses can test the event sponsorship waters

A silent auction setup for a school auction at the Portland State University Smith Memorial Ballroom.

The investment into event sponsorship can be very rewarding for an organization, but it can also feel risky. While sponsoring an event can be a valuable way for a business or an organization to connect with a community or interest group, for small businesses, the dollar amounts involved can be daunting. Does that mean that there’s no room for small businesses to take part? Absolutely not – here are some ways small businesses can “test the sponsorship waters” before launching into larger (higher dollar amount) sponsorships of events:

  • Donation of gift cards to silent auctions
  • Participate in more intimate, smaller-audience events
  • Buy a table and invite business colleagues to dine out for a cause
  • Sponsor a teacher or attendee scholarship so an under-served population can attend an event
  • In-kind sponsorship: Providing the business’s service or product for use at the event
  • Offer volunteer perks/meals/lounge areas to support the volunteers of an event
It’s always important for the business to be clear about the goals and objectives of sponsoring an event and to make sure they are SMART – specific, measurable, achievable, relevant, and time-bound. Equally important is to have a written sponsorship agreement that outlines the responsibilities of each party and the benefits the sponsor will receive.
By being clear about the objectives, and measuring the results of a small, trial-run sponsorship, even small businesses can see benefits; and eventually, hopefully realize gains that previously they only thought large organizations could achieve.

Oregon School Counselor Association Conference Photos

Got some photos back from our Oregon School Counselor Association conference a couple weeks ago. So great working with this group! EJP Events helped them from beginning to end, starting with venue search, contract negotiations, sponsor and vendor solicitation and management, catering menu planning, registration, social media, event marketing (the conference sold out for the second time we have been involved!), to onsite coordination and check in. We even printed and ordered their swag items, such as t-shirts, bags, pens, and notepads.

Portland Event Planning by EJP Events

More photos from this wonderful conference available here:
We love working with our conference and event planning clients and making their jobs easy!

Portland Retro Gaming Expo

As wedding season moves indoors and gets quieter, conference and expo season surges forward! This weekend we’re happy to help Portland Retro Gaming Expo coordinate their hotel logistics as they welcome 10,000 attendees to the Oregon Convention Center to enjoy hundreds of retro arcade and console games. Did you know EJP Events is a member of American Express Global Business Travel’s Meetings Expert program? I love helping groups find the best hotel venue for their needs. We were thrilled to match PRGE up with the Crowne Plaza Portland, Doubletree Portland, Jupiter Hotel and Residence Inn Lloyd Center this year. Let me know if I can help your group!

Portland Retro Gaming Expo - Convention Planning and Venue Sourcing

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Oregon School Counselor Association Annual Conference

We are very pleased to once again be helping Oregon School Counselor Association with their Annual Conference. If you know a school counselor or a student in the counseling field who may be interested in a career in school counseling, please share this event with them!

Indian Dance Recital (Arangetram) at PCC Sylvania

Anushka, a Portland high school student, has been studying classical Indian dance for 9 years. Last Saturday, EJP Events – Portland Wedding and Event Planning helped her parents celebrate Anushka’s arangetram, or formal debut recital. 350 attended the event at PCC – Portland Community College Sylvania’s Performing Arts Center with an intermission reception featuring food by Swagat Indian Cuisine. Family then returned home for a dinner party catered by Thai Bloom in NW Portland.

Indian Event Planning - South Asian Cultural Events

Continue reading “Indian Dance Recital (Arangetram) at PCC Sylvania”

10 Tips for Developing ‘Sustainable’ Destinations

10 Tips for Developing ‘Sustainable’ Destinations http://buff.ly/2rw736E http://buff.ly/2rwqMTQ via @special_events

Part of our regular The Daily Reblog series, where we share our favorite content with you from trusted partners.

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View the whole article at:  https://buff.ly/2rwqMTQ

Throw Back Thursday

super wayback #tbt to an Austin Hill Country wedding! I would love to go back and do another, so if you’re one of the many Austinites recently moved to Portland, but are going back for your wedding, consider us!  http://ift.tt/2lWwSsq

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Things That Annoy Your Attendees During Online Event Registration

gif via Popkey

I just saw a tweet about a really interesting conference coming up on the East Coast. Relevant speakers, education credits, a great registration fee, a compelling location. However, I’m stuck, just stuck, right in the middle of the registration process, trying to find out more. My pain is your gain, however, as I walk you through the things that are completely annoying me about this event registration page.

1. When is it?

The date is in 9-pt type in a light grey, against white background. I’m squinting. Come on guys, your target audience is meeting professionals and many of us are over 40 and starting to lose our eyesight. PLEASE MAKE THE DATE BIG, and put it first so we even know whether or not we can attend.

2. No link to hotel information

The hotel looks really nice! There is a huge embedded Google map showing the location. However there is no reference to a group rate for the conference, nor a link to the hotel, nor a group code. Nothing. I can’t fly across the country to your event and not knowing if I can stay at the convention hotel. PLEASE MAKE THE LINK TO THE HQ HOTEL BIG. And clickable.

3. Sponsors are listed, but no links to their websites

Look at all these sponsors! Some of the top players in my industry. But if I put my finger on the logo (yes, I’m on mobile, just like 73% of the world’s population) nothing happens. What? The logo should take me to more information about this great company, so I can learn about what they do and offer. You’re not giving your sponsors full value, and you’re doing a disservice to attendees, if you don’t link out to their information.

Please, for the love of your attendees, and so you don’t lose us during this process, take care of the basics! (Note: I did not end up registering for the conference. Oh well.)